Equifax
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Equifax

A major credit bureau that collects and analyzes individual credit history to create credit reports. These reports include personal information, credit accounts, inquiries, bankruptcies, and collections.

Equifax

About Equifax Integration

A major credit bureau that collects and analyzes individual credit history to create credit reports. These reports include personal information, credit accounts, inquiries, bankruptcies, and collections.

Recommended Use Cases:

  • Lead Optimization: Using a few key pieces of customer information we match that consumer with their credit profile. By matching the consumer with their Soft-Credit Profile we are able to provide insight on that consumer's odds of approval. We look at open automotive loans, current payment structure including late payment history, and shed light on if that shopper has actively been seeking credit in the market place within the last 30-60 days.
  • Lead Integration: By setting up integrations with other software providers you will be able to pull soft-Credit Profiles on all customers shopping in store, not just leads generated from the Autocorop lead generation tools.
  • ACTION: Soft- Credit Profiles are a non-invasive way to paint a picture of a shoppers ability to qualify for financing. Utilized in the right way this can save hours of time instore by ensuring the proper vehicle, rate and down payment are selected to optimize the shoppers chances of approval.